Art Director reveals the genius of Disney, Pixar & Marvel - Tamir Nadav, Kokku | EP 354

Don’t forget to subscribe: https://www.youtube.com/@vietnaminnovatorsdigest

The global gaming industry is entering a period of rapid growth, where developers are fiercely competing for players’ attention and time. According to Newzoo’s latest report, the global games market generated USD 187.7 billion in 2024 (Dân Trí, 2025) - a figure that reflects immense potential but also raises the bar for product quality.

In this context, game art has become a critical “weapon” - from character design and world-building to the careful selection and harmony of colors, sound, and animation, ensuring every detail works together to create a vivid, engaging experience that keeps players coming back.

In this week’s Vietnam Innovators Podcast (English edition), our guest is Mr. Tamir Nadav, Head of Creative and Art at Kokku - one of the largest game development studios in Latin America. With over a decade in the industry, he blends creative vision and strategic thinking to craft captivating game worlds, and shares his insights on AI trends as well as the growth potential of Vietnam’s gaming sector.

If you want to uncover the secrets behind turning a game into a phenomenon embraced by millions, don’t miss this episode!

Thank you Google Vietnam for accompanying Vietnam Innovators. Vietnam has one of the fastest-growing digital economies in Southeast Asia. By establishing a local office, Google aims to provides a platform for businesses to advertise their products and services through various ad formats, including search, display, and shopping campaigns. Now, in collaboration with Vietnam Innovators Digest, Google provides in-depth analysis of Vietnam's digital landscape—covering apps, gaming, and e-commerce, while showcasing how businesses can achieve sustainable growth through Google's advanced advertising and technological solutions.

—
Too busy to sit down for the video? Listen to the audio version of this episode at:
► Spotify: https://spoti.fi/3FxanZO
► Apple Podcast: https://apple.co/3RdhfOc

—
Find more stories of Vietnam’s pioneers on our Vietnam Innovators content hub at: https://vietcetera.com/vn/bo-suu-tap/vietnam-innovator

—
For questions or partnership inquiries, feel free to reach out at hello@vni-digest.com

—
Stay connected with Vietnam Innovators Digest across all our social media channels:
● Facebook: https://www.facebook.com/vietnaminnovatorsdigest/
● Instagram: https://www.instagram.com/vietnam_innovators_digest/
● LinkedIn: https://www.linkedin.com/company/vietnaminnovators/
● Tiktok: https://www.tiktok.com/@vietnaminnovatorsdigest

#googlevn #thinkappsvn #youtubeworksvn